The M.A.P. Maker Podcast

Steve Piersanti: President and Publisher of Berrett-Koehler Publishers

Want a peek behind the scenes at a book publishing company that's out to make the world a better place, one book at a time? Well here's a podcast for you.

If you find yourself drawn to books about ways to improve your life, your work, and the world at large, chances are you have some books published by Berrett-Koehler Publishers on your bookshelf. Berrett-Koehler is an independent publishing company whose books promote positive change on an individual, organizational, and societal level.

I paid a visit to Steve Piersanti, Berrett-Koehler's founder, President and Publisher, on a recent trip to San Francisco. While I was there, I had a chance to get a glimpse of an "author day," when the author of a soon-to-be-launched book comes in to the office for a day of connecting with all those involved, from book design to marketing.

I was really impressed with both the company's philosophy of business and the way Piersanti's values have been such a strong beacon in his career path.

Listen to this podcast and learn:

• How Piersanti turned lemons into lemonade after standing up for his values and getting fired in the process.
• How Berrett-Koehler has built success on a collaborative, stakeholder approach to doing business.
• Why Piersanti thinks a solid understanding of your values is a key to success.
• Piersanti's advice for non-fiction authors.

Details:

Click here to listen or save the mp3:
Curt Rosengren's M.A.P. Maker Podcast: Steve Piersanti

Length: 21:30

Enjoy!

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You can subscribe to the podcast's feed here.

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Click below (if you're on the main page) or scroll down (if you're on this post's page) for the transcript of this podcast.

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Curt Rosengren, Passion Catalyst ^TM

 

Guy Kawasaki: Garage Technology Ventures / The Art of the Start / Alltop & Truemors

 

The true test of a person is not that you will help someone who can help you. It’s that you will help someone who cannot help you.

~ Guy Kawasaki

If you have any entrepreneurial leanings whatsoever, you're probably familiar with today's show's guest, Guy Kawasaki. The author of the best-selling The Art of the Start, founder of Garage Technology Ventures, and most recently, founder of the news sites Alltop and Truemors, has become synonymous with no-nonsense entrepreneurship.

On top of all that, Guy is one of the top bloggers in the blogosphere. When I checked this morning, his blog, How to Change the World, was ranked number 60 on Technorati.             

Whether you're a budding entrepreneur or not, this podcast has something for you on your M.A.P. Making journey. Listen and discover:

• The importance of making meaning in the work you do.
• Why the true measure of a person is being a mensch, and what that means.
• Why Guy has a bias for action over planning.
• The benefit of showing up authentically in the world.
• How a guy born in Honolulu ended up such rabid fan of playing hockey.

I caught up with Guy in the clubhouse of Ice Oasis, the ice rink in Redwood City, California where he plays hockey five days a week if he's in town.

Details:

Click here to listen or save the mp3:
Curt Rosengren's M.A.P. Maker Podcast: Guy Kawasaki

Length: 17:35

Enjoy!

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You can subscribe to the podcast's feed here.

--

Click below (if you're on the main page) or scroll down (if you're on this post's page) for the transcript of this podcast.

--

Curt Rosengren, Passion Catalyst ^TM